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Agenda

Spring Summit Agenda

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April 5th Highlights


Mentoring Future CMOs
  • Jeff Jones, CMO, Target
Innovation Ecosystems – Produce or Vamoose
  • Vicky Free, CMO, BET Networks
  • Colin Hall, CMO, Allen Edmonds Corporation
  • Marc Mathieu, CMO, Samsung USA
  • Rich Smith, CMO, Ditech Financial
Optimizing Digital, Mobile and Video Ads – What’s Really New (Advertising)
  • Monica Schwartz, EVP Ecommerce, Nine West Holdings
  • Ryan Linders, VP CRM and Loyalty, Sally Beauty
  • Matt Martella, VP Marketing, Conversant, Inc.
Better Brand, Better World
  • Karen Quintos, CMO, Dell
  • Adrian Grenier, Social Good Advocate, Star of Entourage
Brand Leadership – The Beauty of Simplicity
  • Pepper Evans, VP Branding and Member Engagement Marketing, US Loyalty/Plenti, American Express
  • Margaret Molloy, CMO, Siegel+Gale
Innovation in B2B – New Ideas for Content and Influencers
  • Melissa Hendricks, VP Marketing, Cerner Corporation
  • Karen Noel, SVP Marketing, Sprint
What’s New in Marketing Measurement for a Digital and Physical World
  • Eliza Esquivel, VP Global Brand Strategy, Mondelez
  • Dee Mc Laughlin, Global VP Marketing, Forever 21
  • Tom Dolan, SVP Enterprise Solutions, Maxpoint
Optimizing Digital, Mobile and Video Ads – What’s Really New
  • Monica Schwartz, EVP Ecommerce, Nine West Holdings
  • Ryan Linders, VP CRM and Loyalty, Sally Beauty
  • Matt Martella, VP Marketing, Conversant, Inc.
New Approaches to Content Development and Sharing with Customers
  • Karen Sage, CMO, SciQuest
  • Amy Shah, CMO TE Connectivity
Leading Company Wide Digital Transformation – Help is on the Way
  • Jennifer Dominiquini, CMO, BBVA Compass
  • Melinda Welsh, CMO, Chase Mortgage Banking and Auto Finance
B2B – Insiders Roundtable
  • Anthony Christie, CMO, Level 3 Communications
  • Ani Matson, CMO, Worldwide ERC
  • Jennifer Fondrevay, CMO Apollo Education Group
Career/Personal Work Life Balance – New Ideas for Happiness
  • Lisa Woodard, CMO, Transamerica Life Insurance Company
  • Robert Tas, CMO, Pegasystems

 

April 6th Highlights


Inside Scoop on Innovation
  • Antonio Lucio, CMO, HP
Global Brand Leadership – Go To Strategies and Lessons Learned
  • Linda Boff, CMO, GE
  • Phil Clement, CMO, Aon
  • Dawn Hudson, CMO, The NFL
  • Elaine Leavenworth, CMO, Abbott Laboratories
Story Telling and Brand Engagement – Story Trumps Data
  • Douwe Bergsma, CMO, Georgia Pacific
  • Maria Winans, CMO, IBM Commerce, Social and Mobile
Innovation in B2B Demand Generation Through Content
  • Jo Ann Harold, CMO, Interface
  • Matt Preschern, CMO, HCL Technologies
Doing More with Less, Creative Ways to Stretch Your Marketing Budget
  • Corey Maynard, CMO, Yeti Coolers
  • Kyle Schlegel, Global Marketing, Wilson Sporting Goods
  • Jill Thomas, VP Global Marketing, Cinnabon
Energizing and Educating your Employees
  • Sheryl Adkins Greene, CMO, Mary Kay Inc.
  • Carol Kruse, CMO, Cambia Health Solutions
Key Insights – Leveraging B2B in B2C and Vice Versa
  • Paul D’Arcy, SVP Marketing, Indeed.com
  • Betty Noonan, CMO, Cree, Inc.

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Need Help?

If you have any questions about The CMO Club or need help signing up for the 2015 Spring Innovation Summit please contact your Summit Concierge via email at olivia@thecmoclub.com or by phone at 323.388.8204.

 

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