CMO Profile: The Innovator. How to Lead Innovation Internally

September 23, 2014


Winning CMOs embrace innovation like a hug. They open their arms to new ideas; embrace the best; hold on to the one’s that work and release those that don’t. Innovation is a competitive differentiator and has been shown to translate into superior financial results.How do you catalyze innovation within your marketing team? Let’s talk about how to get a marketing team excited to create and embrace the next big idea.

Visit this Solution Page to see the article, other content, and to connect with your Solution Member Experts

Refer a Friend