The CMO Club invites you to join your fellow CMOs and Heads of Marketing on Wednesday, January 24th for your next CMO Club Dallas Chapter Dinner and Roundtable! The event will be a great evening of peer networking and an insightful roundtable around Building a Brand and Revisiting What Makes Your Brand Relevant, led by Scott Bennett, Founder and CEO of Skratch Solutions LLC.
Skratch is a fascinating business that leverages demand economy principles to connect teens with gig based work in a variety of settings. While the app serves as a utility in each transaction, establishing a powerful brand was essential to build credibility and establish trust with all users. This business has tremendous growth potential and a unique opportunity to drive social impact. Scott Bennett will share why Skratch has placed emphasis so early on their brand and how they are incorporating social impact to drive business. He will discuss the challenges that come with brands in 2 sided marketplaces and share a few hacks that have helped them get noticed. Scott will discuss how great stories are at the center all of their marketing efforts.
The CMO Club private events and roundtables are for Senior Marketing Executives only. These roundtable conversations provide the opportunity to learn from and network with fellow marketing leaders, share insights, develop lasting relationships and leverage the CMO Club benefits.
Do you know a Head of Marketing you’d like to bring along? You may bring eligible Heads of Marketing as your guests to the event. We always encourage new faces. Please RSVP to firstname.lastname@example.org with their name, title, company name and contact information.