Becoming Resilient: How marketers are leading brands to resilience
As a CMO, how do you become resilient and how do you lead your brand to do the same?
Join our featured roundtable leader Kim Feil, CEO & Founder, Aspire Healthy Energy Drinks and CMO Club Board member along with Christopher Tebben, GM/VP, Starbucks Reserve Operations, Product & Marketing, Starbucks as they lead this discussion on what it takes to be a successful leader in becoming resilient during times of change.
We will explore best strategies, real life examples and pro tips on how to navigate your organization’s resilience and responsiveness as a marketer during times of unprecedented change.
Date: Wednesday, April 15th, 2020
10:00-11:00 am PT | 1:00-2:00 pm ET | 6:00-7:00 pm GMT +1
Leading the discussion our featured roundtable leaders:
What is a Virtual Roundtable?
Virtual Roundtables are one-hour open discussion webinars led by a topic expert. This is a small group event for The CMO Club members only. These roundtable discussions provide the opportunity to learn from and network with fellow peers in marketing leadership, share insights, develop lasting relationships and leverage The CMO Club benefits.