DTCs impact on your brand and marketshare, what you need to know!

The direct to consumer (DTC) business model has taken off and consumer brands are taking note.

Spanning categories like apparel, beauty, personal care, baby, pets, travel and financial services, they’re growing at an exponential clip. This virtual roundtable will take a deeper dive from our recent CMO Club Solution Guide on this topic to understand the what, how and why direct to consumer has made such an impact on the consumer market.

Join Epsilon’s, CMO, Jeff Fagel as he sheds light on just how much the DTC category has impacted the market and where DTC brands can learn more from their B2C counterparts.

Date and Time: Wednesday, February 26th, 2020
10:00-11:00 am PT | 1:00-2:00 pm ET | 6:00-7:00 pm GMT +1

Roundtable leader, Jeff Fagel, CMO, Epsilon

Alan Hart
Research Chair
The CMO Club

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

What is a Virtual Roundtable?
Virtual Roundtables are one-hour open discussion webinars led by a topic expert. This is a small group event for The CMO Club “Members Only.” These roundtable discussions provide the opportunity to learn from and network with fellow marketing leaders, share insights, develop lasting relationships and leverage The CMO Club benefits.