The CMO Club invites you to join your fellow CMOs and Heads of Marketing on Thursday, May 9th for your next Dallas Chapter Dinner and Roundtable!

The event will be a great evening of peer networking and an insightful roundtable led by Shawn O’Neal, CEO North America, Gain Theory.

Topic: Personalization – Fact or Friction?

NA CEO, Gain Theory

In this discussion, we will explore the facts versus friction of personalization and propose the ways forward that seem to make the most sense for the foreseeable future.

The CMO Club private events and roundtables are for Senior Marketing Executives only. These roundtable conversations provide the opportunity to learn from and network with fellow marketing leaders, share insights, develop lasting relationships and leverage the CMO Club benefits.

Do you know a Head of Marketing you’d like to bring along? You may bring eligible Heads of Marketing as your guests to the event. We always encourage new faces. Please RSVP to with their name, title, company name and contact information.”