October 16 – 17, 2019
St. Pete Beach, Florida

Opening Reception: October 15th, 2019 from 6:00 – 8:00 pm

An experience like never before – 150 Senior Marketing Executives come together to help solve today’s toughest CMO challenges in a no vendor selling, candid, and trusted environment. Top CMOs learn from innovative main stage panels and problem-solving breakout sessions, plus surprise appearances by celebrity artists and guests.

 

Event Agenda

How to Succeed in Today’s Ever-Changing World: Technology, Social, Political, and More

  • Karen Noel, IoT Performance, Sprint
  • Paula Puleo Blomquist, Chief Marketing & Merchandising Officer, Eyemart Express
  • Kim Feil, CMO Club Board Member, CMO & CSO, Aspire Healthy Energy Drinks

Snap Virtuoso – The New Art of The CMO

  • Douwe Bergsma, CMO, Georgia Pacific
  • Christine Cutten, Principal, Marketing, Deloitte Consulting

Problem Solving Roundtables:

Improving Purchase Intelligence when Consumers Are Not Spending with You

  • Dani Cushion, CMO, Cardlytics, Inc.
  • Deborah Sabo, SVP, CMO, Food Lion

Changing Offline Media Investments: Implications for CMOs

  • Ann Davids, Chief Customer and Marketing Officer, Rent-A-Center
  • Erin Keating, Managing Partner, Director of Sales/Marketing, Midas Exchange

Get Creative! New Models and Approaches for Better Impact

  • Jiri Marousek, SVP/CMO, AOPA
  • Chris Moloney, CMO, Brinks Home Security

Is Brand Really a Luxury for B2B Marketers?

  • Matt Preschern, CMO, Forcepoint
  • Jennifer Renaud, VP Marketing, Vertiv

How to Be a Better CMO Through the Lens of CEO

  • Jeff Jones, President and CEO, H&R Block, Past President – Uber, CMO – Target

Is your Marketing Organization Focused on Business Outcomes? It should Be, and Here’s How

  • Diana Boyles, VP Marketing, HomeAdvisor
  • Tariq Hassan, EVP & CMO, Petco
  • Sean Muller, CEO, iSpot.tv

Brands Backstage – Surprise Guest

The Secret Sauce of Continuous Experience and Storytelling

  • Stephanie Buscemi, EVP & CMO, Salesforce
  • Phil Clement, CMO Club Board Member and recent CMO, Aon

Brands, Beats and Bytes “Live Podcasts”

  • Special CMO Guest
  • Darryl Cobbin, Co-host and Executive Producer
  • Larry Taman, Co-Host and Executive Producer

Problem Solving Roundtables:

Your Consumers Demand More from your Digital Messages – Are you Meeting their Expectations?

  • Jennifer Dominiquini, recent CMO, BBVA
  • David Scrim, SVP, Product & Pricing, Conversant

How to Survive C-Level Politics

  • Cammie Dunaway, CMO, Duolingo
  • Carol Kruse, CMO Club Board Member, recent CMO Cambia Health & ESPN

Passionate and Loyal Customers and Consumers

  • Michael Barrette, CMO, Dippin Dots and Doc Popcorn
  • Lisa Burns, SVP Marketing, Reynolds Consumer Marketing

Ending the Marketing and Sales Divide in B2B

  • Stephanie Kohn, VP Experience, naviHealth
  • Patrick Seiffert, CMO, American Textile
  • Liliana Torres, Global Head Customer Engagement, ABB Electrification Business

CMO Club Cares – Helping Charities Solve Their Biggest Challenges

  • Sandi Capra, CEO, Grove-Avenue Solutions
  • David Fischette, CEO and Founder, Go West Creative

Passion, Faith, and Keeping your Roots Alive

  • Emilio Estefan, 19 Time Grammy Winning Artist, Producer, Author, and Entrepreneur

From CMO to CEO, How to Prepare for that Next Step

  • Snehal Desai, Chief Growth Officer, Evoqua Water Technologies
  • Susan Lintonsmith, CEO, Elements Massage
  • Darren Marshall, CEO, Smith Teamaker

CMO Inspiration Reception  & Dinner with Surprise Guests

Be an Innovative Customer Loyalty Ninja

  • Kevin Moffitt, Chief Retail Officer, Office Depot
  • Patti Newcomer-Simmons, Head of Marketing, Professional Tax Business, Intuit
  • Siddharth Taparia, SVP Marketing, Partner & Strategic Transformation, SAP

If you Don’t Know your Consumers, You’ll Have no Customers

  • Scott Foernsler, VP, Conversant
  • Bruce Hershey, VP Marketing, Tailored Brands
  • Ryan Linders, CMO, 360training.com
  • Carol Kruse, CMO Club Board Member, recent CMO Cambia Health & ESPN

Brand Leadership Workshop

  • Margaret Molloy, Global CMO, Siegel+Gale
  • Brian Rafferty, Global Director, Business Analytics + Insights, Siegel+Gale

Problem Solving Roundtables:

Uplevel Marketing with Identity Resolution

  • Patrick McLean, CMO, TD Bank
  • Rebecca Stone, VP Marketing, LiveRamp

From CMO to Chief Growth Officer – What’s Different

  • Betty Noonan, Chief Growth Officer, nVent
  • Eduardo Tobon, Leadership Advisor, Spencer Stuart

Getting Beyond the ABM Hype for Demand Gen

  • David Brotton, CMO, Purple Wave
  • Jeanine Hurry, Head of Marketing, DuPont
  • Melanie Marcus, CMO, Surescripts

Leading your “Company-wide” Customer & Consumer Experience Transformation

  • Cindy Donohoe, CMO, Highmark Health
  • Dave Helmreich, VP Marketing, Oracle
  • Glenn Thomas, CMO, GE Healthcare
  • John Costello, CMO Club Board Member and former CMO, Dunkin Brands

Brave Blue World – Re-think How we Manage Water

  • Paul O’Callaghan, Founder, BlueTech Research
  • Kimberly Kupiecki, Global Leader Sustainability, Advocacy, Communications DuPont Water Solutions, DuPont

From Talent Gap to High Performing Organizations

  • Cammie Dunaway, CMO, Duolingo
  • Barb Edson, CMO, OptumInsight
  • Ed Dandridge, CMO, AIG – General Insurance
  • Trish Mueller, CMO Club Board Member & former CMO, The Home Depot

From Talent Gap to High Performing Organizations

  • Cammie Dunaway, CMO, Duolingo
  • Barb Edson, CMO, OptumInsight
  • Ed Dandridge, CMO, AIG – General Insurance
  • Trish Mueller, CMO Club Board Member & former CMO, The Home Depot

What Every CMO Can Learn From Professional Services Marketing

  • Sandra Callahan, VP Marketing, Eliassen Group
  • Tony Kemba, Head of Marketing, Biz Dev. & Brand, Environmental Systems Design
  • Michelle Martinez Reyes, CMO, Greenspoon Marder LLP

Philanthropic Strategies for Your Brand – Things to Consider for Success

  • Jan Friedlander Svendsen, Chief Creative Officer, Charity Network
  • Danny Whitman, Head of Communications, Broadway Cares/Equity Fights AIDS
  • Phil Clement, CMO Club Board Member and recent CMO, Aon

Engaging with Peers More Effectively in The CMO Club

  • Camila Casale, CMO, Claro Enterprise Solutions
  • Jo Ann Herold, CMO, Honey Baked Ham
  • Ed Dandridge, CMO, AIG – General Insurance
  • Jerome Nadel, CMO/COO Rambus

The Big Close – Surprise Guest

Post Summit CMO Club Cares – Fundraising Event for K9s for Warriors

Venue:
The Don Cesar
3400 Gulf Blvd, St. Pete Beach, FL 33706

 

In Thought Leadership With:

If you have any questions about The CMO Club or need help signing up for the 2019 Fall Summit, please contact your Summit Concierge via email at dawn@thecmoclub.com or by phone at 772-261-0943.