CMO, Furnishare – NYC

New York City based e-commerce startup Furnishare is currently seeking a Chief Marketing Officer to help manage and grow its technology operations. The company is VC funded (Lerer Hippeau Ventures, Correlation Ventures, Max Ventures) and entering the hypergrowth phase. The successful candidate will report to the Founder/CEO and will be responsible for owning all of the marketing operations.

As the first marketing hire, you will play an integral role in setting the company’s strategic direction, development and future growth. Your work will be highly visible and critical to our success. You will be able to (and are expected to!) make an immediate impact.


You’ll have the chance to define and build the brand for a service that customers already love!
You’ll be part of the initial core team of a rising startup with fresh VC backing
You’ll have the chance to assemble your own team from scratch to define the future of the company
You’ll take part in a project with a meaningful purpose: To make a beautiful home accessible for all and sustainable for our planet
Last but not least, you’ll receive a considerable amount of equity!

If this sounds exciting to you and you’re ready for a worthy challenge, do let us know!


This is a position for someone coming from a Branding background with very strong quantitative and data analysis skills. Ideal candidate should have some experience with growth hacking as well.

It is also very important that you’re comfortable being part of the daily execution. You will be expected to not just oversee but also implement our marketing strategy. A considerable part of the work will require hands-on involvement as your initial team will be relatively small in size.

Define and develop a data-driven multi-channel marketing strategy including, but not limited to branding, growth hacking, communications, content, social, SEO/SEM, PR, and events
Create and propagate an enthusiastic brand message that will resonate with our customers
Source and hire the marketing team from the ground up
Develop a feasible marketing plan based on the marketing strategy, and execute the day-to-day implementation
Experiment constantly to identify and refine acquisition channels and optimized conversion funnels
Develop, track, and report on key business metrics driving the marketing strategy and department as a whole
Manage all internal and external marketing resources
Conduct market research and deliver actionable insights to inform brand, product, and sales strategy
Deliver assets and collateral to support branding and business development
Collaborate effectively with other executives and add value with respect to strategic discussions, brand refinements, and key business decisions


Minimum of 8 years in marketing, with demonstrated expertise in building strong brands
Proven track record of data-driven multi-channel marketing with strong success implementing consumer acquisition and/or retention marketing campaigns with clear business objectives and targets
Startup experience in consumer goods or e-commerce a huge plus
Understanding of both traditional and digital channels, creativity, and market feel
Understanding of fast-paced and ever-changing startup environment, “roll up the sleeves” mindset and drive to accomplish what is necessary
Exceptional communication, presentation, and interpersonal skills
Self-starter with a strong business acumen and ability to independently lead this segment of the business


Salary: $150,000 + Equity

Benefits: Medical, Vision, Dental, Life, Long Term Disability, 401K (4% Match)

Interested in the Job? Contact: