CMO – Liberty Mutual – International

Job description
Advance your career at Liberty International Underwriters, a subsidiary of Liberty Mutual Insurance – A Fortune 100 Company!

Job Summary
Plans, oversees, coordinates and ensures execution of all LIU US marketing and broker relationship activities, including LIU U.S. and Latin America operations, in support of LIU US’ planned business objectives.

Key Responsibilities
Creates and implements an annual plan that effectively utilizes senior managers to broaden and deepen relationships between LIU US and targeted brokers by fostering coordination, regular communication, the exchange of data and analytics, and regular interaction between senior managers of LIU US and said brokers.
Creates and executes a high-level, comprehensive broker relationship strategy annually that mines and utilizes company data and results, and identifies specific targeted increases in production, profitability and diversification for select first- and second-tier brokers, including retailers, wholesalers and program administrators.
Creates and supports a written marketing plan with underlying costs that effectively and efficiently utilizes company resources and supports LIU US’ annual business plans.
Lead the development and implementation of an integrated client approach for the marketing and distribution of new and existing products, as appropriate.
Identifies and grows new production sources.
Develops and launches client segmentation models.
Develops and uses an analytics strategy with respect to marketing and distribution activities.
Evaluates and recommends technology, if any, that can enhance the effectiveness and efficiency of interactions between LIU US underwriters and brokers, including but not limited to CRM products like Salesforce and Exchange.
Creates, oversees and implements strategies to enhance and strengthen LIU’s brand.
Creates, oversees and implements LIU-wide and product-specific marketing utilizing advertising, websites, email, banners and other electronic media, social media, articles, press releases, events, sponsorships, sales support and other strategies to support the growth and profitability goals of LIU US.
Creates, modifies and deploys tools for LIU US employees to effectively and efficiently market our products, people, capabilities and appetite to brokers, as well as to colleagues within LIU and Liberty Mutual.
Collaborates, coordinates and communicates, as necessary, with counterparts within Liberty Mutual.
Identifies and retains internal and external resources, as necessary, to effectively and efficiently deliver marketing plans.
Manages executive internal communication and LIU US’ internal communication to Global Specialty and within Liberty Mutual.
Manages all marketing and broker relationship staff, as necessary, to effectuate the marketing and broker relationship strategy of LIU US.

Preparation, Training and Experience A Bachelor’s degree or equivalent is required; an advanced degree such as an MBA a significant plus. Requires fifteen or more years working in the P&C insurance business with at least five years in underwriting and/or marketing roles. Company and broker experience a significant plus. Significant connections in the P&C insurance market required. Written and verbal communication in English is required; proficiency in Spanish and Portuguese a plus. Must have a proven track record of effectively planning and deploying various marketing and communication strategies for insurance products. Expert knowledge of specialty insurance products and insurance distribution networks. Solid knowledge of underwriting concepts, practices, procedures, etc. Strong negotiation skills and exceptional analytical, organizational and decision making skills. Ability to travel up to 50% of the time. Experience and skill with mining and manipulating data is a significant plus, as well as experience with CRM software. Strong written and oral communication skills required. The individual must be detail-oriented but also very capable of seeing the big picture.


We recognize that talented people are attracted to companies that provide competitive pay, comprehensive benefits packages and outstanding advancement opportunities. For this reason we offer a Comprehensive Benefits Plan that includes the following:
401K and Company paid pension plan
Medical coverage
Dental coverage
Paid time-off
Discounts on automobile and homeowner’s insurance
Discount fitness memberships
Flexible spending accounts
Tuition reimbursement
Vision care coverage
Work/Life resources
Credit Union membership
Employee and Dependent life insurance
Disability insurance
Accidental death and dismemberment insurance


We believe strongly that commercial success can be achieved in a manner consistent with principles and ideals that bind us together as one company, that set us apart from our competitors, and that in the end will allow us to say we have succeeded commercially by doing the right thing the right way.

We believe that the Company’s success is inextricably linked to our employees’ satisfaction and success: satisfaction that they work for an industry leader committed to improving safety, satisfaction that they work for a company that does the right thing, and satisfaction that the company will reward them for their contributions and provide opportunities for personal growth and success.

We believe our employees take pride in knowing that they help people live safer more secure lives everyday.

Responsibility. What’s your policy?

About this company
Liberty Mutual Insurance helps preserve and protect the things people earn and own and build and cherish. Keeping this promise means we are there when our policyholders throughout the world need us most.

In business since 1912, and headquartered in Boston, Mass., today Liberty Mutual is a diversified global insurer with operations in 30 countries around the world. The company is the third largest property and casualty insurer in the U.S. based on 2013 direct premium written as reported by the National Association of Insurance Commissioners.

Liberty Mutual is ranked 76th on the Fortune 100 list of largest corporations in the U.S. based on 2013 revenue. As of December 31, 2013, Liberty Mutual Insurance had $121.2 billion in consolidated assets, $102.2 billion in consolidated liabilities, and $38.5 billion in annual consolidated revenue.

Liberty employs more than 50,000 people in approximately 900 offices throughout the world, and we offer a wide range of insurance products and services, including personal automobile, homeowners, accident & health, commercial automobile, general liability, property, surety, workers compensation, group disability, group life, specialty lines, reinsurance, individual life and annuity products.

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