Director, Digital Strategy – Becton Dickinson (NYSE: BDX)

Director, Digital Strategy for Becton Dickinson (NYSE: BDX) – a $67 Billion market cap global medical technology company that is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. The company partners with organizations around the world to address some of the most challenging global health issues. BD has more than 65,000 associates across 50 countries who work in close collaboration with customers and partners to help enhance outcomes, lower health care delivery costs, increase efficiencies, improve health care safety and expand access to health.

In order to unlock the true potential and value of their portfolios and businesses, BD is seeking to hire a talented Digital Marketing leader who will help senior management lead a comprehensive Digital transformation across the enterprise. This Digital effort will enable BD to more effectively and efficiently engage and influence a wide range of buyers, users and influencers at scale. This newly-created position will be responsible for contributing to the development of the vision, strategy, activation and leadership of BD’s Digital Marketing efforts, and assets. This position is located at BD’s global HQ in Franklin Lakes, NJ, and it will be a key and visible role within BD’s global Digital Marketing team. Commuting will not be an option for this opportunity.

The candidates we’re seeking have the following experience profile:

  • Digital Mktg. – SEM, SEO, Social, Email, Display, Retargeting, Web Video
  • Strategy – Must be skilled at crafting Digital strategy that drives profitable revenue
  • B2B – Healthcare (OTC or Rx), HealthTech, Professional Services, Financial Services
  • Team Development – Successful in building and leading high performing teams

Please click here to view the spec, which explains the opportunity in greater detail.

Contact:

Danny Fleishman 

+1.706.566.1037 (M)
danny@wiserpartners.com