Director of Brand, Product & Partnerships

POSITION OVERVIEW
PayNet seeks a talented, detail-obsessed, energetic self-starter to drive brand, product & partnership marketing. Responsibilities include the design of programs to optimize the marketing of PayNet products and solutions across a range of customers including banks, equipment lenders, and alternative lenders. This individual will assist with market/customer identification, revenue opportunity and strategies to enhance market awareness of our offerings and ultimately sales of our solutions.

Responsibilities include communicating go-to-market plans, positioning, branding and key benefits for new and existing products targeted to the commercial lending market.

S/he will strategically enable sales with targeted collateral and key messaging that clearly articulates product features and unique value proposition. The ideal candidate possesses strong strategic marketing and execution skills and is a strong cross-functional team member who enjoys driving change in a fast-paced, thriving environment.

RESPONSIBILITIES
Develop and drive product go-to-market plans from strategy through to execution, tracking ROI, that align to the product roadmap
Drive indices related marketing activities, serving as point person for all things indices marketing & PR, involving digital marketing and segment marketers as needed
Collaborate across functional areas to develop new product launch plans, product enhancement launch plans, and go-to-market strategies
Conduct primary and secondary research to capture insight on market trends, competitive landscape, customer needs, and customer behaviors
Serve as right hand to SVP of Marketing with brand refresh drawing on past experiences with like brand initiatives
Support sales and accelerate pipeline velocity through development of sales tools (e.g., one-pagers, ROI calculators, etc.) and enablement programs
Identify process improvements and other efficiencies and lead implementation of identified improvements
Operationalize strategic partnerships via appropriate announcements, customer communications, and ongoing relationship management
Assist with agency relationships to leverage external resources to fill gaps and support team initiatives
Help coordinate and participate in key national/international tradeshows and events
Actively engage in marketing budget management and planning.
All other duties as assigned

ABOUT YOU
You collaborate well and can lead and take initiative. You develop strong working relationships with others and challenge yourself and others to constantly raise their game. You are current on what is trending in your industry.
Exceptional team player with ability to lead through influence and drive high-impact outcomes with product management, sales, data & analytics, finance, and operations
Strong strategic, analytical, and synthesis skills
Exquisite communication and interpersonal skills
Strong organizational and project management skills with a bias for action
Ability to work productively and in a self-directed fashion on wide range of projects, often under deadline pressure
Computer skills: must be adept in use of MS Office, particularly Excel, PowerPoint, and Word
Bachelor‰Ûªs degree required; top MBA desirable

ABOUT PAYNET
Located next door to Chicago in Skokie, IL, PayNet helps commercial lenders make better decisions. We provide relevant, on-demand, and secure private company credit assessments. Our proprietary information and insights improve profitability, increase access to capital for Main Street, and help build a stronger global economy. For more information, visit www.paynet.com.

Interested? Send your resume and cover letter to rreddan@paynet.com