CMO Rapid Fire: Behind the Scenes With CMOs From Farécla, Columbia Business School and Farmers

The CMO Club
April 28, 2017


There’s much more to a CMO than their business and marketing accomplishments so we created a #CMOrapidFire Campaign to get to know CMO Club Members a little better! Here is a quick roundup of recent members featured and an extra behind the scenes look at what you didn’t see the first time!

Mirjana Prokic
International Market Development Director
Farecla Products Limited

Mirjana ProkicWhat we didn’t share…
Brand: Harley Davidson
Saying: I have to change to stay the same -Willem de Kooning
Social Media Platform: LinkedIn

Leesa Eichberger
Head of Brand Marketing & Sponsorships
Famers Insurance Group of Companies
Twitter: @leesaeichberg

 LEESA EICHBERGER, Famers InsuranceWhat we didn’t share…
Best team outing: A Heal the Bay beach clean up team building event. Doing good for the community and spending quality time together
Life Hack: Schedule personal appointments (like workouts) the way you schedule important meetings – they’re not optional
First Job: Waitress…A job everyone who eats in a restaurant needs to do!

Matthew Quint
Director, Center on Global Brand Leadership
Columbia Business School
Twitter: @mattquint

MATTHEW QUINT, Columbia Business School

What we didn’t share…
Favorite past time: Attending live music
Proudest Professional Accomplishment: Co-producing the BRITE Conference: brands, innovation, technology


To check out more CMO Rapid Fires follow us on TwitterFacebook & Instagram and search the hashtag #CMOrapidFire.

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