Here’s a thought from our recent Digital Roundtable moderator and CMO Club member, Yoni Ben-Yehuda, CMO at medCPU: “You should always hire people that are better and smarter than you.”
That takes a little while to sink in, but here at The CMO Club, we tend to agree. Why? Because we know the power of a power team. The CMOs that participated in our Digital Roundtable know it, too.
Finding that all-star talent is easier said than done, though. When looking for the next member of their team, busy marketers need to slow down, ask the tough questions and hire for personality.
Here, some of our top CMOs share how they hire:
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