Most CMOs I know are big proponents of giving back. They’ve reached the top of their careers and while there is still much more to learn and to do, they’ve reached the point of introspection to understand what really matters. People matter. Paying it forward matters. CMOs have a lot to share through the successes, failures and experimentation of long careers.

Each of us remembers mentors who’ve impacted our professional and personal growth. Those who came before us and who took the time to share their experiences, provide the honest, and sometimes hard to hear, feedback that made us the marketers we are today. Successful CMOs believe deeply in mentoring.

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