The CMO Club is excited to recognize all of our new members this month and brag about all of the accomplishments of our current members. Sort of like proud parents. To show our enthusiasm we’ve documented it all for you! Check out the recap below of CMO Club Members featured in The CMO Digital Solutions Clubhouse, CMOs with new positions, CMOs featured all across the web and our new CMO Club Members for the month of February!
Members Authored & Featured in The CMO Club Solutions & Resources:
Current State of CEO Expectations for a CMO Role – Greg Welch, Sr. Partner, Spencer Stuart
The Books Top CMOs Gift the Most – Muriel Lotto, Head of Global Brand & Marketing, Western Union – Luis Casado, Head of EMEA Print Marketing, HP – Laston Charriez, Head of Marketing, Pilgrims – Doug Zarkin, VP, CMO, Pearle Vision – Megan Lueders, CMO, Zenoss – Kimberly Kupiecki, Global Leader Communications, Advocacy & Sustainability, The Dow Chemical Company – Lisa Kaplan, Vice President Marketing & Strategy, M. Holland Company – Steven Handmaker, CMO, Assurance
Customer Experience Essentials for Enterprise – Tariq Hassan, CMO, Petco, Jeannine D’Addario, CMO, Guitar Center, Julie Collins, CMO, Alcon, Vanessa Fiske, recent Director of Marketing, DVD.com, a Netflix company, Esther Lem, CMO, Chegg Inc. and Gloria DeCoste, Head of Digital Marketing, Nestlé
Why the CMO Should Own Strategy – Mari-Anne Kehler, Chief Marketing & Strategy Officer, Green Hasson Janks
The Largest CMO Compensation Study – Ever! Finding Your True Worth – Alan Hart, Chair of Research, The CMO Club –Kim Feil, CMO, CSO, Aspire Healthy Energy Drinks
Make Your Marketing a “Life Changing” Experience: High-Impact, Data-Driven Strategies That Reach Consumers During Key Life Events – Tania Morr, recent VP CRM & Analytics, Tailored Brands
Leveraging Experiential Marketing Internally & Externally – Doug Bentz, VP Marketing & Digital, San Jose Sharks and Cindy Donohoe, EVP, CMO, Highmark Health
Members Featured Across the Web:
- Lee Applbaum, CMO, Patrón Spirits and Grey Goose Vodka – The Drinks Business, AdWeek, Just Drinks
- Michelle Martinez Reyes, CMO, Greenspoon Marder – PR Newswire
- Armen Najarian, CMO, Agari – BusinessWire
- Kevin Moffitt, Chief Digital Officer, Office Depot – DigiDay, Digital Journal
- Michelle Hoffman, VP, Head of Marketing, Copart – PR Newswire, PR Newswire
- Norman Guadagno, SVP, Marketing, Carbonite – Search Storage, Tech Republic
- Douglas Zarkin, CMO, Pearle Vision – Franchising, GW Today, AP News
- Mark Hanna, CMO, Richline Group, Inc – InStore, Apple Podcasts, JCK Online
- Rob Collins, CMO, Tropical Smoothie Café – QSR Magazine
- Chad Lusk, SVP & CMO, Hostess Brands – AP News, Kansas City Biz Journal
- Rick Gomez, EVP & CMO, Target Corporation – PR NewsWire
- Paul D’Arcy, SVP, Marketing, Indeed – Online Marketplaces
- Garry Wicka, Head of Marketing, LG Electronics – Aviation Pros, Daily Herald, PV Magazine
- Antonio Lucio, Global CMO, Facebook – The Holmes Report
- Grant Ho, SVP, Global Marketing, NetBrain Technologies Inc. – Yahoo! Finance, IT Toolbox
- Craig Rowley, VP, Marketing, REI – AdAge
- Iwona Alter, Chief Brand Officer, Habit Restaurants – Fast Casual
New CMO Club Members Include:
- Alison Hiatt, SVP, CMO, Banfield Pet Hospital
- Matthew Stammers, VP Marketing, Taulia Inc.
- Peter Evans, CMO, Optiv Security Inc.
- Lisa Marchewka, VP Brand & Strategy, Evoqua Water Technologies
- Douglas DeLuca, President, Legacy of Life Entertainment, Inc.
- Renata Lerch, VP Global Marketing & Communicationsm, Scrum Alliance
- Kristina Smith, Director, Global Digital Marketing, KEEN Footwear
- Jeff Westover, VP, Marketing & Emerging Markets, Omnitracs (Vista Equity)
- Glenn Green, Sr Director Marketing, Viasat
- Ted Schnuck, VP Brand Marketing, Schnuck Markets, Inc.
- Danielle Porto Parra, CMO & SVP eCommerce (Pep Boys & Other Brands), Icahn Automotive Group
- Emmy Weber, CMO, Surgical Information Systems
- Ron Hebert, VP Marketing & Communications, MEDNAX, Health Solutions Partner
- Patrick Seiffert, SVP Marketing, American Textile Company
- Lisa Smith, CMO, IBM
- Cynthia LaRue, CMO, SMA Technologies
- Klas Uden, CMO, One Technologies
- Tony Carignano, Technical Director Marketing, ACTEGA
Welcome to all our new members and congratulations to all our current members on their accomplishments this month!