5 Key Ways to Win Hearts and Minds of Customers (It’s Not What You Think)

You can’t make a sustainable, warm, emotional connection with customers without the aide of intelligent, actionable technology.

How do you win hearts and minds? You use technology. The stark reality is, you can’t make a sustainable, warm, emotional connection with customers without the aide of intelligent, actionable technology. It is increasingly evident that every marketer’s goal is to foster an emotional connection with their customers. That is the underpinning of heartfelt loyalty from satisfied, engaged customers, allowing for an open, authentic dialogue and mutual benefit. Achieving customer intimacy is the Holy Grail.

Scott Foernsler, VP Sales/Marketing, Conversant
Scott Foernsler, VP Sales/Marketing, Conversant