CMOs Weigh In – Their Companies’ ROI and other Benefits from Membership in The CMO Club

The CMO Club just released survey results from 120 CMOs in the Club, on the ROI and benefit of membership for them and their companies.  The Survey results are a great way for members to get ideas on how to get the most out of their membership plus a great tool to share with their companies to demonstrate the value of their membership to their company.

 

Highlights include:
  • Over 90% surveyed realized The CMO Club’s impact on improving their leadership and marketing expertise
  • Over 80% surveyed leveraged peer recommendations for vendors, agencies and marketing services companies
  • Over 76% surveyed realized increased ROI for their company from membership in the Club
  • Over 73% surveyed realized improved ROI from working with Thought Leadership introduced through the Club
  • Over 53% surveyed acquired new “star” employees through CMO Club connections.

Check out all the survey results and get more information on membership.