Increase the Shareability of your Brand: Just Say Yes to YouTube

More than 1 billion unique users visit YouTube each month. Does your brand have a YouTube strategy?

If you’re a B2C marketer who has not yet implemented a YouTube strategy, you’re likely missing the opportunity to connect with thousands (if not millions) of potential customers. Consider these statistics:

  • More than 1 billion unique users visit YouTube each month
  • Over 6 billion hours of video are watched each month on YouTube—that’s almost an hour for every person on Earth
  • According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network
  • Mobile makes up almost 40% of YouTube’s global watch time

The increasing popularity of video consumption (especially on YouTube) is why…