Insights From Award-Winning Marketers

An in-depth review of insights from interviews with 17 award-winning marketers, the brightest in the business.

Interviews:

Stephanie Anderson,åÊTime Warner Cable, on Leadership
Jonathan Becher,åÊSAP, on Innovation
Chris Brull,åÊKawasaki, on Building a Lifestyle Brand
Louise Camuto,åÊVince Camuto, on Fashion Marketing
Phil Clement,åÊAon, on Content Marketing
Beth Comstock,åÊGE, on Innovative Marketing
John Costello,åÊDunkin Donuts, on Consumer Engagement
Geoff Cottrill,åÊConverse, on Community-Centered Marketing
John DeVincent,åÊeMoney Advisors, on Prioritizing the Customer Experience
Julia Garlikov,åÊTorani, on Building Brand Loyalty
Rose Hamilton,åÊPet360, on Marketing Online Challenger Brands
John Hayes,åÊAmerican Express, on Marketing as Service
Michael Lacorazza,åÊWells Fargo, on Digital Marketing
Antonio Lucio,åÊVisa, on Digital Communications
Raj Rao,åÊ3M on Digital and Social Optimization
Kyle Schlegel,åÊLouisville Slugger, on Relaunching Brands
Marty St. George,åÊJetBlue, on Innovation

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