Keys to Success for Customer Experience

This article is part of a four part series. You can access each part of the series by clicking the links provided below. 

  1. What is Omnichannel Personalization and Why Do It?
  2. How to Engage Customers:  Talk Listen Act
  3. Critical Enablers – How to Get it Done
  4. Keys to Success for Customer Experience

Excerpt from the original CMO Solution Guide to Omnichannel Personalization: So, throughout this report so far, we’ve talked about “omnichannel personalization”, customer engagement, moving from one-way monologue to a two-way dialogue, tactics, measures, analytics, engines, advocacy, reward, etc… BUT SO WHAT? At the end…