Overcoming Challenges for Your Best Team Yet: A Roundtable Recap

From recruiting top talent (and keeping them motivated), to establishing brand values that resonate with each team member, CMOs can find themselves wearing many hats when it comes to organizational structure. At their recent Roundtable Discussion, Austin Chapter members shared how they are overcoming some common challenges marketers face when leading a team. Hosted by Gina Sandon, Market Development Leader of IBM, and Jennifer Warren, CMO of At Home, the range of topics members discussed included four key areas of effective team leadership: 1. Finding and Educating Team Members The best…