Phil Clement, Aon & the Power of Sports Marketing

Aon's Phil Clement discusses their partnership with Manchester United and restoring pride in the company brand.
Phil Clement
Phil Clement, Global Chief Marketing and Communications Officer of Aon

Soccer fans ought to be familiar with Aon, the B2B risk advisory company whose logo graces the jersey of one of the world’s most famous clubs, Manchester United. Phil Clement, Global Chief Marketing and Communications Officer of Aon, and his marketing team have witnessed first hand how supporting a sports team can reap tremendous financial rewards.

Aon’s sponsorship of Manchester United has also greatly benefited the company internally.…