The Pros and Cons of 7 Popular Marketing Organizational Structures [with diagrams]

by Erik Devaney, HubSpot Choosing the best organizational structure for your company, division, or team is a lot like picking out a new car. At the most basic level, you’re always looking for something road-worthy — something that can take you (and your passengers) from point A to point B without a hitch. But beyond that, there are a lot of options to consider. Automatic or manual? Four-wheel drive or two? Built-in GPS? Leather interior? Flux capacitor? In the world of organizational structures, the options you have to choose from include things like chain of command (long or short?), span…