The CMO Book Club

Books recommended by marketers, for marketers: from personal development to marketing strategy, see what books our members have on their bookshelves.

Some of history’s most successful leaders read voraciously. Abraham Lincoln, Thomas Jefferson and Steve Jobs, have all reported to be daily readers. There’s no doubt: it’s is a positive habit of successful people – and there are plenty of reading lists out there. But, rather than looking for a list of self-improvement titles online, we wanted to see what our very own members are reading these days. So, we asked around. From time-tried classics to cutting edge new releases, here are four books that were recently recommended by marketers, for marketers: