This Week in Marketing

This Week in Marketing: Keeping CMOs in the Know

Here are five things in marketing we're talking about this week.

This week, marketers were introduced to new advertising features, more advanced contextual video targeting and, of course, the much talked about Apple iPhone X event (in case you missed it, you can get the five-minute download, here). With so much much going on, there’s plenty to talk about. Here are our favorite stories from this week:

Facebook ads get a nostalgic update. As of Tuesday, advertisers now have the option to use ‘lifestyle templates,’ which presents users with a shoppable, catalog-like image after they’ve clicked on your News Feed ad. This means brands can…