IPSOS

Media Mix Modeling – Helped improve efficiency and marketing ROI – Traditional vs Digital vs Experiential mix

vs 90% Direct mail vs 10% other!

Media mix modeling. Helped improve efficiency and marketing ROI - Traditional vs Digital vs Experiential mix vs 90% Direct mail vs 10% other!

Contact Name: Michael Carlton
Contact Email: Michael.Carlton@ipsos.com
Contact Phone: 312.259.9747
Contact Website: ipsos.com